Just when you were getting comfortable with SEO content, AI walked in. “SEO is dead.” “It’s all about GEO, AIO, & AEO.” You probably have read all these by now. But here’s the truth — SEO isn’t dead. It’s reshaping how we plan, write, and optimize our content. Here are 7 ways AI is changing […]
Ambika Maji
Ambika Maji is a freelance B2B content marketer with 7+ years of experience, based in India. After years in corporate marketing, she now partners with B2B companies to refine their content strategies, build SEO authority, and create engaging blogs. Her writing often blends data, insights, and storytelling across content marketing, SEO, AI, and productivity. Beyond work, Ambika is passionate about reading Hindu mythology and diving into Vedic astrology.
What Java Still Does Best: Use Cases Where Java Outperforms Modern Alternatives
As we approach 2025, it’s clear that Java software development services remain a powerhouse in the programming world. Its versatility and adaptability continue to attract developers from diverse sectors, cementing its position as a top choice for software development. In 2025, over 90% of Fortune 500 organisations still utilise Java for their software development needs. […]
Limited Budget? See How the Best Google Ads Agency in India (PPC agency)Maximizes Every Rupee!
Stop Wasting Your Google Ads Budget—Make Every Rupee Count! Running Google Ads but not seeing results? You’re not alone. Many businesses burn through their budgets without generating real leads or conversions. The problem isn’t Google Ads itself—it’s the strategy behind it. A poorly optimized campaign can drain funds fast, leaving you with little to show […]
The Importance of Link Diversity in SEO
Hiring a link-building service is crucial for raising a website’s visibility and ranking in search engine results. However, simply having many links to a website is insufficient. It’s also critical that those links are diverse. Link diversity is a crucial component of SEO and describes the range of websites that connect to a specific website. […]
Why U.S. Marketing Agencies Rely on Trace presence, an Indian PR Agency, for Client Growth
Introduction Is your agency facing difficulties in delivering impactful campaigns without exceeding budgetary constraints? Partnering with an Indian PR agency might be the solution you’ve been searching for. For US marketing agencies, delivering high-quality PR services while managing tight budgets and timelines is a growing challenge. Rising costs and the demand for scalable, effective strategies […]
What is the Definition of Branding in Marketing?
Introduction Feeling lost in a crowded market? Many businesses struggle to stand out, connect with their audience, and build lasting trust. Branding can often feel overwhelming—what makes a brand memorable, and how do you craft one that truly resonates? This is where the power of strategic branding comes in. It’s not just about a sleek […]
How Tracepresence, a Leading PR Agency, Boosts Marketing Results for Agencies
Introduction Struggling to amplify your campaigns’ impact and reach? Could partnering with a leading PR agency be the solution you need? Marketing agencies often face the challenge of balancing creativity with credibility. Without effective PR strategies, even the most innovative campaigns can fall short of their potential. That’s where Tracepresence comes in. As a leading […]
PR Services for Marketing Agencies: 5 Reasons to Choose Tracepresence
Introduction PR services for marketing agencies have become essential in today’s fast-paced, competitive landscape. With 70% of consumers trusting earned media over ads, marketing agencies need more than traditional campaigns—they need impactful PR to stand out. The challenge? Many agencies lack the time or resources to handle PR effectively. That’s where Tracepresence steps in. Offering […]
Proven Strategies for Winning Clients and Closing Deals
In today’s competitive business world, winning clients and closing deals requires more than just talent—it demands a strategic approach. Whether you’re a small business owner, freelancer, or part of a larger organization, adopting the right techniques can significantly boost your client acquisition and deal closure rate. This listicle provides actionable strategies to help you win […]
How to choose your best Saas web design agency in 2025
Website design is crucial for the SaaS sector and has been growing unprecedentedly fast. A SaaS product’s website typically has a digital face and will probably be the first point of contact for a new potential customer with your business. Now, simply speaking, you don’t want to turn away visitors, do you? You have to […]
